For roasters and coffee stores
Coffee ads as good as the roast, from one bag photo
Updated
The short answer
Upload a clear photo of the coffee bag or tin, or paste its product link from your store, then pick a pack and a format. CamelShot designs four finished ads with a headline and call to action in Arabic or English, at 3:4, 1:1 or 9:16. Each image costs one credit, so a pack costs four. Origin, roast level and tasting notes appear only if your description includes them, so check them against the bag label before you post.
Key takeaways
- The bag or tin is the hero: photograph it whole, with the label readable.
- Write the origin, roast level, grind and weight in the description, exactly as on the bag.
- For Saudi coffee, state the blend as it is, with cardamom, saffron or clove, and nothing extra.
- The "Warm lifestyle" style suits morning and majlis scenes.
- Make sure the scene does not suggest the dallah or cups come with the product.
What makes a coffee ad work
Coffee in the Gulf has two audiences: specialty drinkers who read the origin, roast level and tasting notes, and Saudi coffee drinkers looking for their usual blend and a light or darker roast. A good ad speaks to one of them per design, with a short headline built on a real fact from the bag.
The packaging is your strongest visual: the bag design, the label colour, the valve or the bean window if there is one. That is why CamelShot builds the scene around your packaging photo and writes the copy from your product details only.
Which pack suits your coffee?
| Pack | When to use it | What the ad might show |
|---|---|---|
| Product launch | A new crop at the roastery or a seasonal blend | The bag up front with the coffee name |
| Product benefits | When the description states origin, roast or tasting notes | One fact from the description, such as origin or roast level |
| Product offer | To feature the price of the bag | The price and currency as listed on the product page |
The offer pack does not mean a discount. It shows the listed price only, with no coupon, deadline or "limited stock".
How to prepare the coffee photo
- Stand the bag up, whole, with the label facing the camera.
- If the coffee comes in several weights, use a photo of the one you are advertising.
- A few beans beside the bag are fine, but the packaging must be the clearest thing in the frame.
- In the description, state whole bean or ground, weight, origin, roast and tasting notes as the roaster writes them.
For format: 9:16 for morning stories, 3:4 for the feed and 1:1 for catalogue posts. If you have set up your brand, your original logo goes into the design as it is, never redrawn.
What to check before you post a coffee ad
- Bag: roastery name, coffee name and label design match the packaging.
- Specs: origin, roast level, weight and grind match the description.
- Tasting notes: only the ones you wrote, nothing added.
- Freshness: no roast date and no "freshly roasted" unless that is documented.
- Scene: the dallah, cups and dates are props, and the design does not suggest they are included.
- Price: matches the product page in the offer pack.
Every refinement or new format creates a new version for one credit, and earlier versions stay saved.
Frequently asked questions
- Will the ad include tasting notes?
- Only if they are in your product description. The copy is instructed not to invent flavours or origins, so write what the roaster prints on the bag.
- Does it work for Saudi coffee and blends?
- Yes. List the blend and roast level in the description as they are, and use the optional note for a mood such as a majlis if you like.
- Will my roastery's logo appear?
- Yes, if you add your brand. We place your original logo file in the design as it is, without redrawing it.
- How much does a pack for one coffee cost?
- Each image costs one credit and a pack of four designs costs four credits. Your first credit is free when you sign up.
