For the White Friday season
White Friday ads that stop the scroll
Updated
The short answer
White Friday is the regional name for the late-November sale season. In CamelShot you choose the product offer pack and get four designs with a clear buying prompt that shows the price in your product details exactly as listed, at 3:4, 1:1 or 9:16, for one credit per image. We never put a discount percentage or countdown inside the image; the terms of your real offer go in the ad text.
Key takeaways
- The season falls in late November, and many stores run it for several days.
- The offer pack shows the listed price only, with no discount percentages or "last items" claims.
- If your sale price is already live, update the product price before designing.
- The "Bold color" style helps a design stand out in a crowded season.
What White Friday is and when it starts
White Friday is the name stores in the region use for the sale season in late November each year, around the same time as Black Friday in other markets. Many stores stretch their offers over a week or more, so the season is wider than a single day.
Because every store advertises at once, the season is crowded. Prepare your designs well ahead so you can review them, test more than one idea and know where to focus your budget when it begins.
How the ad shows your price honestly
The product offer pack is built for a clear buying prompt and shows the price and currency exactly as they are in your product details. The pack does not imply a discount, so it never adds:
- Discount percentages or before and after prices.
- Coupons, deadlines or countdowns.
- Phrases such as "last items" or "limited time".
If your sale price is already live in your store, update the product price in your library before designing, and stop the ad when the offer ends so an outdated price never runs.
Where to put your offer details
| Detail | Where it goes |
|---|---|
| Discount percentage or original price | Caption or campaign settings |
| Coupon code and terms | Caption and product page |
| Offer start and end dates | Caption and campaign schedule |
| Current price | Inside the image, through the product offer pack |
In Saudi Arabia, sales and discounts are regulated by the Ministry of Commerce, so check its current requirements before advertising a discount.
How to prepare several products for the season
- Save your products to the library in advance, or import several from your store link.
- Each product gets its own pack of four designs for four credits, so plan your credits before the season.
- Pick the "Bold color" style or describe eye-catching colours in the creative note.
- Prepare both shapes where needed: 9:16 for stories and 3:4 or 1:1 for feed posts. Each copy in another format is one credit.
- Read the price in every design before posting; a wrong price does the most damage in this season.
Frequently asked questions
- Will the ad show the discount percentage?
- No. The product offer pack shows the listed price only and never adds discounts, coupons or deadlines. Put your offer details in the caption.
- When should I start preparing White Friday ads?
- Well before late November, so you have time to review designs and test more than one idea before the season gets crowded.
- Can I prepare more than one product?
- Yes. Each product has its own pack, and you can create several packs in one session as long as you have enough credits.
- What if the price changes after the design is made?
- A design carries the price from when it was created. Update the product price and create a new version, and never post a design with an old price.
